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How the Best Brands use Design & Innovation to Create Meaning

By Keir Maher
8 August 2014
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In a rapidly changing society and economy where disruption has become the norm, the challenge for brands is to provide a meaningful connection with people. The best brands have traits which explain why they are market leaders.

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Events Go Viral with RELAY Amplification

By Jules Batstone
10 July 2014
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So you want your audience to not only engage with your brand but also share the good word socially? Then you’ve got to give them something worth sharing and make it damn easy to do so.

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The Art and Science of Movie Trailers

By Uthayan Selvaraj
5 June 2014
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Pre Internet age you had to head to the local cinema to watch a trailer, then wait months before the actual movie was released. Nowadays, it is as easy as going online, anywhere and anytime to watch a trailer or to buy a ticket.

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